The Original Chocolate

The word “chocolate” is said to be derived from the Mayan word “xocoatl.” In fact, the Mayans, who occupied the Yucatan Peninsula in Mexico starting in the 3rd century, were the first people to unlock the secrets of cacao seeds to make chocolate paste. This rich culture also crafted a recipe for an iconic beverage, known today as Mayan Hot Chocolate: a mix of intense, bitter dark chocolate with spicy notes of cinnamon and chile. This delicious drink was so revered by the Mayans that it was used in religious ceremonies as an offering to the gods. Continue reading “The Original Chocolate”

Instagram tips for your business in 2019

When it comes to running a business successfully, it’s just as important to have a huge social media presence as it is to have high-quality products or a staff you enjoy working with. Because no matter how effective you are at running your business, customers are going to interact with your brand mostly online these days.

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7 Ways to Make Local SEO Successful


Local SEO is crucial if you want your business to stay relevant. You could be missing out on your potential customers if your business isn’t optimized for local search. However, every business must depend on local SEO performance to obtain much better online visibility. 

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How Can Retailers Turn Disgruntled Customers Into Happy Ones? – Retail TouchPoints

Retailers Acing Customer Service

Companies like Macy’s have been getting customer service right by dealing with complaints proactively. Macy’s web site, for instance, has a “tell us what you think” section in which clients can quickly leave feedback about three different types of experiences: in-store, online and credit card. It backs up its online chat features with live calls, and customers are attended to 24 hours a day. Complaints are dealt with in minutes, which gives them major credibility with social media users.

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How you can improve your search rankings through social signals

With the advent of online presence and marketing also came the social media platforms. Over the years communication over these platforms has evolved immensely. What used to be simple instant messaging has now transformed into full-blown product and service promoting giants. In no previous point in time have we had a better time reaching our desired audience. It has developed into science in itself. Social likes, shares, comments, and more, all play a vital role in our rankings on the global search platforms.

Social media affects our SEO (Search Engine Optimization) standings in a big way. These two concepts work together in unison to create a synergistic effect and offer the audience value and relevance. Here we will go deeper into the rabbit hole and see how we can leverage these terms to serve us best.

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